Updated digital storefront honors bank’s commitment to technology to meet client needs
Rockville, MD (PRWEB) June 16, 2015
Capital Bank, N.A., a top-rated bank, launches its new website today. The bank has updated its digital storefront with fresh features and a modern look-and-feel to meet the needs of a widening client base in the Washington, DC metropolitan region and beyond, as well as its nationwide mortgage business.
“We want to be ahead of the curve with our commitment to technology,” says Ed Barry, CEO of Capital Bank, N.A. “The new website has better navigation than before, which makes it easier for visitors to get the information they need and to get in touch with someone at the bank to continue the conversation.”
Capital Bank is dedicated to the use of technology for business and personal banking, limiting its brick-and-mortar branches and designing its new website as a foundation for increasing electronic capabilities. A study by banking industry analytics group Novantas LLC shows that the number of common transactions traditionally conducted within bank branches has been declining since 2006. The industry is increasingly moving toward online banking, mobile transactions, and on-site self-serve computer screens and kiosks while decreasing the number of tellers and branch offices, according to Bankrate.com. Banks overall are making front-end technological investments to attract more customers and reduce costs on the back-end. Some 30-40 percent of bank clients never set foot in a branch, according to Novantas.
Capital Bank’s new website offers products and solutions for the bank’s core small- to mid-sized business clients, with offerings tailored to specific industry sectors. A new feature provides easy connection to Capital Bank’s lending and commercial business experts in each sector. The bank has an established mobile check deposit for business accounts, and now has a mobile business-banking app in the works since volume from mobile devices has been steadily increasing.
In addition to personal banking online, the new website presents a streamlined Home Loans division with online resources that guide clients through a simple start-to-finish process. Individuals and families looking to purchase or refinance a home can complete their application and track their loan status electronically, from anywhere that is convenient.
With forward thinking and implementation that belies its size, it is no surprise that Capital Bank has been receiving high praise and recognition. Based in part on its three-year progression of double-digit asset growth 2012-2014 as well as other criteria of high performance, Capital Bank in 2015 is ranked one of the Top 100 best-performing community banks in the nation in its asset category by SNL Financial (ranked number 30) and American Banker Magazine (ranked number 56)—and was named a 2015 Future 50 Company to watch in the DC metro area by SmartCEO magazine. The U.S. Small Business Administration current ranking for Capital Bank is number two among community lenders and in the top 10 among all participating lenders in the Washington Metropolitan District for loan volume.
On June 11, Capital Bank hosted a customer appreciation event at Redwood Restaurant and Bar in Bethesda, and shared the new capitalbankmd.com website to great response from clients.
“Our client relations have always been the most important part of our success,” says Scot Browning, President of Capital Bank. “That’s why we’ve made the investment in technology that we have, to reach our clients where they live and work.”
Sources for Reviewers:
Paragraph 3, sentences 2 and 3: http://www.bankrate.com/finance/banking/tech-trends-future-of-banking.aspx#slide=1
Paragraph 3, final sentence: (as quoted in a May 9, 2015 article in The Economist) http://novantas.com/the-great-pruning-bank-branches/